elyx.jpg
elyx.jpg

AE1


The
Elyx Water Truck
Boutique

How do you help solve the global water crisis? one copper pineapple at a time. We designed and fabricated a vintage water truck into a pop-up
boutique and hit the road. The activation sold enough copper pineapple drinking vessels to help provide 1.7 million liters of safe water to over 12,500 people who needed it most.

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AE1


The
Elyx Water Truck
Boutique

How do you help solve the global water crisis? one copper pineapple at a time. We designed and fabricated a vintage water truck into a pop-up
boutique and hit the road. The activation sold enough copper pineapple drinking vessels to help provide 1.7 million liters of safe water to over 12,500 people who needed it most.

Elyx Water Truck Boutique Case Study

 
Elyx_Mechanics.png
 

Stupid Dope + Mashable Feature

 
 

Recognized by
ADDY GOLD
ADDY JUDGES' EXCELLENCE
TYPE DIRECTOR'S CLUB WINNER

Made with
Executive Creative Director: Daniel Chandler
Associate Creative Director: Ryan O'Keefe
Senior Art Director: André Gidoin
Designers: Thørbjorn Gudnason & Jessica Marak
Producer: Oscar Péré

Sid Lee, 2016

 

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