Apple – Star Wars: The Force Awakens Campaign

 

Apple wanted to celebrate the digital release of Star Wars: The Force Awakens. So we launched phase two of our Movies That Move You campaign, and introduced the iconic space opera to Apple Music and Apple News as well.

 
 

Executive Creative Director: Daniel Chandler
Associate Creative Director: Ryan O'Keefe
Senior Art Director: André Gidoin
Designers: Thørbjorn Gudnason, Adam Turnbull, Jessica Marak
Producer: David Isaac
Production: Buck
Editor: Mark Potter @ Cosmo Street

Sid Lee, 2016

 
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Movies that choose the light.

 

Movies that awaken the dark side.

 

Apple Movies Times Square Takeover

 

Vanity Fair Star Wars The Force Awakens special issue

 
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Vanity Fair Star Wars The Force Awakens special issue

 
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Vanity Fair Star Wars The Force Awakens special issue, featuring Annie Leibovitz's exclusive cast photos

 
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Vanity Fair Star Wars The Force Awakens special issue, featuring Annie Leibovitz's exclusive cast photos