| COPYWRITER + CREATIVE DIRECTOR
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BOOK BY CADILLAC

Netflix for cars. That’s what they called BOOK by Cadillac when we launched the world’s first luxury car subscription. The app-based white glove service offers access to a full fleet of Cadillacs, including the 640hp CTS-V, with insurance, maintenance, and registration included. It will probably change how we view car ownership forever.

Join now in NY, LA and Dallas.

| service | experiential | digital |

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  Made with   — CCO: Andy Bird CD: Ryan O'Keefe CW: Wesley Tibbs STRAT: V Murali And so many more...  Publicis + Cadillac + Futurebrand, 2017

Made with


CCO: Andy Bird
CD: Ryan O'Keefe
CW: Wesley Tibbs
STRAT: V Murali
And so many more...

Publicis + Cadillac + Futurebrand, 2017