Cadillac desperately needed a new digital platform as big and bold as their new cars.
So me and my team of talented writers, designers and content strategists got to work.
Over many months.
Many sleepless nights.
And many borderline OCD sessions over punctuation and pixels.
From the fire, an entirely new Cadillac.com was born.
ECD: Hoon Jung
CD: Ryan O’Keefe
CW: Ronald Hughes
DSGN: Kyle WInton & Jessica St. Peter
UX: Margaret Javier