The New


Cadillac desperately needed a new website as big and bold as the cars themselves. So we got to work. Over many months, I managed a talented team of writers and designers through the creation of beautiful and entirely new


Made with

ECD: Hoon Jung
CD: Ryan O’Keefe
CW: Ronald Hughes
DSGN: Kyle WInton & Jessica St. Peter
UX: Margaret Javier

Publicis, 2017