Now Machine
A first of its kind 4D immersive experience.
We launched the Invent a Better Now integrated campaign at TED2019 in Vancouver, with talks from DuPont’s brightest thought leaders.
But sometimes, seeing is believing.
So we created the Now Machine. A first-of-its-kind 4D immersive experience that dropped audiences into the hidden moments where DuPont innovation is already at work. A journey from the depth of the ocean to the edge of space, revealing the many ways DuPont makes modern life possible, right now.
Creative Direction, Creative, Experiential